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Thoughtfully designed and meticulously crafted with love and magic in Ireland. Our mission is to create timeless heirlooms made with sustainable, solid gold and precious gemstones that last forever.
See how your heirloom is madeResponsible practises are at the core of what we do, underpinning every decision. Each piece of Chupi jewellery is consciously created in Ireland using 100% recycled gold and lab-grown, recycled or mined diamonds certified through the Kimberley Process. Our beautiful packaging is fully recyclable, except for our velvet jewellery boxes, which are designed to be a keepsake.
Buying your heirloom piece is a celebration, and we want it to feel like one. Whether you book a digital appointment from across the globe or visit our flagship store in Dublin, you’ll receive the same VIP care and support. From our in-the-know jewellery consultants, who love helping you find your forever piece, to the hand-tied grosgrain ribbon of our signature luxury packaging, every detail matters.
Chupi designs timeless heirlooms to celebrate life’s most precious moments. Her unique, award-winning pieces are inspired by the beauty and magic of Ireland and are designed to become a treasured part of your story.
“I want to change the way we think of heirlooms, not as something we are given but as something we choose ourselves. Marking our moments, celebrating our own journey and choosing our own future.”